The world of retail packaging is one that can move extremely fast. Not only that, customers often make fast decisions while they are inside of a store. Slowing sales could mean that the packaging of your brand is beginning to have less appeal to potential customers. It’s understandable to wonder what strategies to keep in mind when it’s time for a packaging update. Here are four tips to keep in mind when updating product packaging.
- It’s Important to Stand Out
Nearly every retail company creates packaging designed to draw attention. Everything about a package, from its box labels to font size, is evaluated by potential customers in a retail environment. It’s understandable to want you