How to Market a New Orthodontic Practice

When starting a new orthodontic practice, there are a few surefire ways to let people know where you are opening up. Marketing your orthodontic practice is the key to ensuring you have patients to perform your services for.

An orthodontist’s office first needs a building. Once you have a location secured, begin to advertise on social media.

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Let the public know your services are available, and they will begin to search for you and your business.

Once your business is settled, make sure to make a “Google My Business” or “Google Business Profile” account. This will create a page for you on Google that allows potential clients to see all of your information should they wish to contact you about hiring your services.

Promoting your business once you have a few clients is key. Make sure to perform your best work on these patients, because they will be your best advocates for new clients. Encourage them to leave reviews of the service and staff interactions to create a welcoming atmosphere online that reflects the welcoming atmosphere in your office.

With any new business, marketing can be difficult. Luckily, marketing your orthodontic practice can be easier than ever with these few tricks!


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