The Importance of Marketing Analytics

Marketing analytics is the use of data to evaluate the effectiveness and success of marketing activities. By integrating marketing AI into your business strategy, you can gather deeper consumer insights, optimize your marketing objectives, and get a better return on investment. Marketing analytics benefits both marketers and consumers. This analysis allows marketers to achieve higher […]

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Higher Education Enrollment Management with Business Software

In recent years, higher education facilities have learned to manage their enrollment like businesses manage their customer base. Using admissions and enrollment management software based on customer relationship management software from the business world, universities and colleges have had great success with expanding their student body just like businesses expand their customer pool. Although admissions […]

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Inside Hydrant Flow Tests

Running hydrant flow tests is vital to ensure that there’s a proper water supply in place in case of an emergency, and testing can be pretty simple although most people might not understand it. Fortunately, a video on their Youtube channel called “Hydrant Flow Testing” describes the process done by the Grapevine Fire Department. Let’s […]

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